ABOUT PROJECT:
Programm is a team of carefully selected and creative experts in the field of research and development (R&D) within the realm of the food and beverage industry. Its objective is to uncover all potential facets and opportunities embedded in every "gram" of business. The experts pay attention to every detail, striving to make clients' businesses more successful and efficient.
TASK:
I was tasked with creating a modern logo, as well as proposing visual identity elements for billboards and other materials.
TASK:
I was tasked with creating a modern logo, as well as proposing visual identity elements for billboards and other materials.
SOLUTION:
The foundation for the logo was the combination of two visually similar but conceptually distinct elements: the Michelin star and the multiplication sign. This symbolizes the high ambitions of restaurants and cafes that seek the assistance of the "Programm" team, and the promise of multiplying business revenues achieved with the support of our program.
The foundation for the logo was the combination of two visually similar but conceptually distinct elements: the Michelin star and the multiplication sign. This symbolizes the high ambitions of restaurants and cafes that seek the assistance of the "Programm" team, and the promise of multiplying business revenues achieved with the support of our program.
